Identifying your first customer base in software is the most difficult step. Cold start strategies, including LinkedIn outreach and niche community engagement are a goldmine in the community techzeel. We talk about the opportunistic use of preliminary customer responses to track towards product-market fit. In case you are experiencing difficulties with the first traction, the community founders of techzeel can offer their templates of successful outreach. We should discuss the most recommended software that would help you to monitor your initial sales pipeline.